SHIRIN ASAL

Case overview

Design and construct a booth for the  trade show that captures the essence of SHIRIN ASAL brand and showcases their premium food products.

Authentic and Immersive: The booth was designed to transport attendees to the heart of SHIRIN ASAL culinary heritage, with traditional Persian motifs, warm lighting, and the captivating aroma of freshly prepared dishes.
 Interactive Cooking Demonstrations: Live cooking demonstrations by renowned chefs showcased SHIRIN ASAL products in action, allowing attendees to witness the versatility and quality of the ingredients.
 Product Sampling: Generous samples of SHIRIN ASAL delectable food products were offered, tantalizing taste buds and creating a memorable experience for attendees.
 Branded Storytelling: The booth’s design incorporated SHIRIN ASAL brand story, highlighting their commitment to authenticity, tradition, and culinary excellence.

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The Brief

Natural and Sustainable: The booth was constructed using natural materials such as wood and stone, reflecting SHIRIN ASAL’s connection to nature and sustainability.
 Durable and Functional: High-quality materials ensured the booth’s durability and functionality throughout the trade show’s duration.
 Modular and Adaptable: The booth’s modular design allowed for easy customization and adaptability to different booth sizes and configurations.

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Our Approach

Increased Brand Visibility: The booth’s unique and inviting design drew significant attention, enhancing SHIRIN ASAL’s brand visibility at the trade show.
 Lead Generation: The interactive cooking demonstrations and product sampling generated numerous leads, providing the company with potential customers to engage with.
 Strengthened Customer Relationships: The booth served as a platform for SHIRIN ASAL to connect with existing customers and build stronger relationships.
• Positive Feedback: SHIRIN ASAL received overwhelmingly positive feedback from attendees, praising the booth’s authentic ambiance, delicious food samples, and engaging experiences.

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